Apple unveiled its long-awaited plans for AI, although these will not arrive in Europe anytime soon.
At its dazzling Californian event, filled with colorful image projections, Apple unveiled a number of its latest technologies, including the new iPhone 16which would be the company’s first model built for the artificial intelligencegenerative.
Although the new line of phones headlined Monday’s presentation, the tech giant also shared updates of its lines smartwatch y AirPods. These are the key moments of the event in case you missed it.
iPhone 16, Apple’s new AI phone
iPhone 16 “has been designed for Apple Intelligence from the ground up,” CEO said Tim Cook during Monday’s event. The biggest upgrade to the iPhone hardware is that the iPhone 16 has a camera button on the outside of the terminal, giving users access to the “visual intelligence“Craig Federighi, senior vice president of software engineering, said Monday.
It is an example of how AI could be used; after pressing the camera button, you could, for example, aim with it to a bar, restaurant or place of interest and instantly get reviews or information about the place.
Other uses of AI They include searching for images in your library by describing them, creating custom emojis, summarizing emails, and prioritizing notifications.
Apple’s artificial intelligence will also improve SiriApple’s virtual assistant, so that it better understands requests and is more aware of the actions carried out on the phone screen, which is expected to be more useful.
How much does the iPhone 16 cost and when will it be available?
The iPhone 16 is available in two versions: he iPhone 16which costs 969 euros, and the iPhone 16 Prostarting at 1,229 euros. They will be available for reservation starting September 13 and in the stores from the September 20.
The iPhone 16 Pro and Pro Max will also offer slightly larger screens and variants of the powerful A18 chip, which provides Apple with the computing power its devices need to run artificial intelligence functions. There is also a greater push for battery life and the performance is more powerful and efficient thanks to the A18 chip.
The AI smartphone race
What differentiates Apple from its rivals Samsung and Google? He is trying to preserve his long-standing commitment to privacy adapting your AI so that most of its functions are processed on the device itself rather than in remote data centers.
When a task requires a connection to a data center, Apple promises that it will be done in a strictly controlled way that ensures no personal data is stored remotely.
Most of Apple’s AI features will be rolled out as part of a free iOS 18 software updatethe operating system with which the iPhone 16 will work.
Will it come to Europe?
It will be available in English at USAand will rapidly expand to include English also in Australia, Canada, New Zealand, South Africa and the United Kingdom in December, with support for additional languages -such as Chinese, French, Japanese and Spanish- next year.
However, Apple has not yet announced its launch plans in Europa by regulatory reasons. In June, Apple cited its concern about not complying with the European Digital Markets Law.
Apple Watch updates
He Apple Watch Series 10 also appeared on Monday at the event ‘Glowtime‘, with a larger and brighter wide-angle OLED screen that will allow users to see the watch better at an angle.
But Apple focused much of its presentation on the device’s ability to detect signs of sleep apnea.
ADVERTISINGThe new device is also offered for the first time in titanium finishthus joining an already long-standing trend in the watch industry to offer a more resistant, lighter alternative that is perceived as being of higher quality than traditional materials.
The Series 10 watch costs from 449 euros and will be available September 20.
New series of AirPods
The new AirPods Series 4 will come with a improved chip for one better audio quality and will have a more active noise cancellation. If you frequently lose your headphones, the new AirPods will also play a sound when you locate them through the Find My app.
In a medical-oriented update to the AirPods Pro 2, Apple said it will improve the devices so they can act as hearing aids without a medical prescription. A free software update will provide the improvement and will also include options to help protect hearing and the ability to administer a clinical grade hearing test.
ADVERTISINGThe AirPod 4 model costs 149 euroswhile the version with active noise cancellation will cost 199 euros. Both will go on sale on September 20.
